Davido X Orange Culture Is The Intriguing New Music & Fashion Collaboration

Musicians have long been tastemakers of style and fashion, and it wouldn’t come as a shock to see a regular person’s style mirroring that of their favourite singer or rapper.

With artists like Beyoncé, Kanye West, Rihanna, A$AP Rocky and more taking active participation in the industry in various ways, the bond between music and fashion is now stronger than ever.

In anticipation of the upcoming Lagos Fashion and Design Week (LFDW), the Nigerian fashion industry seems to finally be delving into the powerful world of fashion and music collaborations.

 

With support from the Nigerian Export Promotion Council, Selfridges in collaboration with Style House Files debuted a capsule collection by two of Africa’s most gifted exports, Davido, and Adebayo Oke-Lawal of Orange Culture, for their Music Matters at Selfridges campaign.